Business Swagger

I'm sure you'll agree online business is a remarkable and exciting venture. On the flip side, it can be extremely difficult and quite stressful. The business is fun when you're pulling in people and making money, but when no one is joining and your PayPal account is empty the future looks bleak.

I'm here to tell you not to give up! I want to list out the top five troublemakers most marketers have in their business and how to overcome them so bear with me.

1. Friends and Family

Please don't misinterpret what I mean. This is typically a troublesome area, because these people are close to us. As much as we love them, they are typically not good business partners. In fact, you may end up alienating them because they don't have an interest in your business.

Let's say your best friend Mike is the most charismatic and sharp person you know, and you think this business opportunity will be perfect for him. As soon as you tell Mike all about it, you hear the dreaded word, "No". You then begin to proceed in telling him all the fantastic qualities again. This time Mike gets annoyed and begins avoiding you. You have alienated friend number one.

Solution?

Learn to find your target market. Your target market needs to be opportunity buyers rather than opportunity seekers. Let me explain the difference. Opportunity seekers are interested in hearing an opportunity. Opportunity buyers are walking around with their wallet open, because they are already exposed to your field of business. Target these people and you have completed step one.

2. Replicated Sites

Almost every business opportunity has at least 3 different capture pages and there is a huge problem with that. Let's do a little math for a moment. Don't worry I'll keep the numbers basic. Let's say your business provides only one replicated site. Let's also say there are about 1000 people in the business.

Now place yourself in the shoes of a prospect. If you saw a replicated site 1000 times, how many times would you say yes after you turned it down the first time? I remember joining a great company with a solid track record. Their customer service and low monthly rate were top of the line. However, the replicated sites were being used by the thousands maybe even millions by now. I never got a sign up for my downline and nearly quit the industry.

Solution?

Create your own lead capture page. People don't want to see an opportunity for the millionth time, they want to see who you are and why they should listen to you. Customize your page talking about you, not your business.

3. Hopping Businesses

I used to do this and I lost a lot of money so keep your wallets and purses closed. New businesses pop up and get hyped up everyday. Plus the compensation plans always seem to get better. Think back and count how mnay times you heard of the latest and greatest business opportunity coming up. Then think of the moment someone told you to hurry before the matrix fills up and you miss out. The habit of business hopping is purely emotional and can get you in a lot of trouble.

Solution?

Find and research a business and stick with it. Begin setting an automated system in place and begin marketing. Consistency and value will help you grow your business, not new compensation plans.

4. Relying On The "Gurus"

How many self-proclaimed gurus are out there? Every corner I turn, there's always a guru standing there telling me how to do things. You joined this industry to break out of the rat race. I remember hopping from business to business because of these supposed gurus. Don't get caught up in another one by following these gurus.

Solution?

Your business relies on you. It's wise to listen to more experienced marketers but never submit to everything they have to say. Start investing in yourself and become a face in the industry. You will become a leader and people will begin seeking you out.

5. Lack of Education

The previous 4 reasons are obstacles because of lack of education. Become a student of the industry and people will seek knowledge from you. The more knowledge you possess, the more valuable you are to people, because people need someone who can help solve their problems. Once you become the go-to person, there is no limit to the success of your business.

These are the top 5 troublemakers in finding online business leads. Once you overcome these obstacles, you will open the doors to massive success. I have already made the mistakes for you so you can succeed and reach your goals faster. I sincerely hope this has helped you in your journey and I look forward to providing you more value in the future.

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